Sr. Manager, SEO/AEO Full-time Job
Aug 13th, 2026 at 13:30 Marketing & Communication Reference: 26781Job Details
**AssetWatch**, an AI-driven industrial IoT condition monitoring platform for manufacturers, is hiring a remote **SEO/AEO Lead** to build and own their organic search channel as a primary revenue driver.
**The Role:** This is a strategic, hands-on ownership role responsible for transforming SEO and Answer Engine Optimization (AEO) into a compounding pipeline asset.
You will define the full roadmap—keyword architecture, technical SEO specs, and AEO content frameworks—while managing a Webmaster (implementation) and Content Manager (execution).
Success is measured by organic-sourced MQLs, pipeline value, and influenced revenue, not just traffic or rankings.
**Key Responsibilities:**
* **Pipeline Accountability:** Own organic revenue targets; report monthly/quarterly with full attribution connecting rankings to closed deals.
* **Search & Keyword Strategy:** Build vertical-specific keyword architectures mapped to buyer intent and competitive displacement.
* **AEO/Generative Engine Optimization:** Ensure citation authority in AI answers (Google AI Overview, ChatGPT, Perplexity) via schema, E-E-A-T, and structured content frameworks.
* **Technical SEO:** Specify Core Web Vitals, crawl/indexing health, and JavaScript rendering requirements for the Webmaster; manage ongoing audit cadence prioritized by pipeline impact.
* **Content Strategy:** Map keywords to funnel stages; write detailed, conversion-focused briefs for the Content Manager.
**Ideal Candidate:**
* 5+ years in-house/hybrid B2B SaaS or industrial tech SEO experience.
* Proven ability to connect search performance directly to pipeline/revenue (keyword → closed deal).
* Deep technical fluency (schema, log analysis, Core Web Vitals, JS rendering) and familiarity with AEO/GEO trends.
* Obsessive daily user of Search Console, rank trackers, and attribution tools (GA4, Salesforce/HubSpot).
* Preferred: Experience in IIoT/manufacturing markets, managing writers for pipeline (not traffic), and building search from scratch in a category-definition phase.
**Benefits:** Competitive salary + stock options, unlimited PTO, flexible schedule, 401k match, fully remote (US/Ontario, Canada).
